Jack Dorsey Is The Most Powerful Man In Football

Twitter is the head coach of your favorite college football team. 

Yes, even at Alabama. Nick Saban is no longer in charge. He answers to Twitter. The 68-year-old winner of six national championships is one disgruntled-player tweet from disavowing all that he believes and running his team in accordance with Twitter bylaws.

That’s the lesson learned from the recent controversies that engulfed the Oklahoma State, Iowa and West Virginia football programs. 

A tweet from star running back Chuba Hubbard forced head coach Mike Gundy to take a knee and distance himself from a cable news T-shirt that Twitter deemed offensive. 

Iowa coach Kirk Ferentz fired his longtime strength coach Chris Doyle after a handful of former Hawkeyes tweeted complaints that Doyle made them uncomfortable with his non-PC rhetoric. 

West Virginia placed defensive coordinator Vic Koenning on administrative leave this week in the aftermath of allegations that Koenning called safety Kerry Martin Jr., a “retard” and, among other things, read him scriptures out of the Bible.

Twitter has instituted a new standard on all coaches. You cannot make young people uncomfortable. You cannot speak to athletes using non-PC language. The standards coaches adopted from military training have been outlawed by social media. 

Remember the role actor Lou Gossett Jr., played in the movie “An Officer and a Gentleman?”  Marine Sergeant Emil Foley. Gossett won the Academy Award for best supporting actor for verbally abusing Private Zack Mayo and turning him into a responsible man.

Football coaches can’t do that anymore. The power of Twitter has made football and all sports a safe space. 

As a high school sophomore, on the first day of padded practice, Warren Central High School assistant coach Tony Burchett called me a pussy in front of the whole team. It changed my life. For the next three years, I tried to annihilate every kid who lined up in front of me. No one would ever call me a pussy again.

Tony Burchett is one of my best friends in life. There’s nothing he wouldn’t do for me. 

As a football player at Ball State University, I had a rollercoaster career. I despised my first offensive line coach Dave Magazu. Dude was a jerk. He thought he could bully me. My second year at Ball State he tried to run me off the team. I tried to quit. My parents wouldn’t let me. 

Magazu left for a job at Navy. I absolutely loved my second offensive line coach Lawrence Cooley. I became a starter and key contributor. I spoke at his funeral when he died in a car crash a year after leaving Ball State. 

I’m glad I played for Coach Magazu and Coach Cooley. As an adult, I understand why Magazu tried to bully me. I was lazy, irresponsible and entitled. I didn’t have that self-awareness as a kid. I didn’t fully have that level of awareness until I reached my 40s. 

The experience with Magazu and Cooley shaped me into a more responsible adult.

I’m glad there was no Twitter when I played football. I would’ve publicly lashed out rather than accepting the challenge of improving and evolving. We’re raising soft kids, kids who constantly have their victimhood affirmed. 

Any “uncomfortable” interaction between a white coach and black player is proof of racism. If I’m a coach, regardless of my race, I would not engage with my players on anything unrelated to Xs and Os.

One of the allegations against Koenning is that he expressed displeasure with the rioting and looting going on during the Black Lives Matter protests. Players were allegedly offended Koenning wasn’t sympathetic. Koenning has no right to express how he feels. His feelings must mirror the feelings of his players or he’s guilty of making them “uncomfortable.”

My dad made me uncomfortable on a daily basis. It was his way of showing that he cared. He told me exactly what he thought whether I liked it or not. My mother does the same thing. 

Coaches can no longer substitute as parents. Their interaction with athletes must be consistent with the thoughts and values shared in the athlete’s social-media cocoon. 

Jack Dorsey, Twitter’s founder, is the head coach at Alabama.

Written by Jason Whitlock

Jason Whitlock is a longtime sports writer, TV personality, radio host, podcaster and the newest member of the Outkick family.
Read more about Jason >>


Leave a Reply
  1. It is weird to see how all forms of adversity have been rejected by “young people”. They simply cannot handle it. My wife and I experienced struggles through the process of conceiving a child. Nothing makes you feel quite as powerless as struggles with something that is so far out of our control. This didn’t stop us however and in fact now with a baby on the way we understand the hardship and mental and emotional toll we paid to have this kid and how much more we appreciate this future child.

    Furthermore, marriage itself is a great lesson in adversity. You’re in a constant state of compromising with another individual. It’s in no way easy even though the two people love and like each other.

    I personally struggle with the idea of fair. I want things to be fair. God however, never promised fair or a pain free life. Pain, suffering, and adversity are always going to be present in life and people would save a lot of personal heartache and even societal heartache if they just accepted this fact and worked hard to handle adversity and look to grow from it.

    You’re on a roll with these articles! OUTKICK is making moves!

  2. I signed up for Outkick just because of you Whitlock. I am a huge admire of you and your work. Please continue writing these excellent spot-on pieces!

  3. Hey Jason,
    I always enjoy hearing about things that helped shape your life and your outlook on life!!! You’re way too young for memoirs lol, but any book you would write would be a best seller!
    I have to smile when you mention Nick Saban, the ultimate control freak, and how his world has been rocked. He used to be the closer when signing prospective athletes, now he’ll need a social media coach/closer to get the blue-chipper. And to your point, how long before we have a “Twit Bowl”?
    Best wishes,

  4. I’m the same age as Jason and I can attest to how things have changed drastically. My son played high school football at my old high school.

    It was like a different sport entirely. Soft doesn’t quite say it. And my son confirmed how soft it was.

    After graduation in 2017, he complained about how hard the coaches were on him. I used to attend practice and his games and I don’t recall ever hearing a cuss word. WTF!?

    Needless to say, every hard lesson I learned from my coaches in the early to mid 80’s, he did not. I learned that discomfort is the only way to grow as a man.

    My son was ‘Uncomfortable’ about being coaches with toughness, and seemed to think that was a bad thing. His mother (my ex) of course coddled him. Made him softer. Divorced Moms in my home town, want kids to be surrounded by pillows. And must never feel uncomfortable.

    My football coaches helped create the Man I am today. It likely would not have happened without those football years.

    My son’s coaches did what they could without upsetting him or his mom.

    Great work Jason. You are a column machine!!!

  5. As usual 100% spot on Jason. Struggle is part of life. “To live is to suffer. But to survive well that’s to find meaning in the suffering” DMX. These young athletes don’t want challenges they just want to coast with no resistance. Tough coaches no matter the level teach us about ourselves.

  6. Well said, Jason!

    I am a teacher. One of my students, a girl, who recently graduated wrote me a great goodbye message. The first sentence of the message stated: “Thank you for teaching me how to man up!”

    This should be the duty of all people who are in charge of raising youth in America, regardless if they teach Kindergarteners or 22-year-old student-athletes about to enter the real world.

  7. When I saw that you (Jason) left FS1 and moved to Outkick I was so excited to follow you and I really love your honest commentary about the mind numb babies in sports. The miseducation of these fools by government run schools is staggering yet predictable, I have seen it coming for years now. I really love sports but will no longer support or watch any of them as they let people like Mr. Dorsey determine their thoughtless and non independent thinking process. By the way I constantly read comment sections of news and sports sites but have never once written my own response till this one, that’s how depressed by the fact that sports that I love has been ruined by these fools, keep up the good work you do and God Bless You for your unwavering honesty in the face of such scrutiny!

  8. this country better wake up fast or the Chinese, who do not tolerate anything will sucker these moron so called woke whites and money hunger blacks who are clueless of what communist will do to all of them.

Leave a Reply

The Daily Outkick: Thursday, June 25, 2020


Life Could Always Be Worse, Like Leech Up Your Penis Worse