Olivia Dunne Dips Her Toe Into The 'Exclusive Content' Game

Well, it was only a matter of time … Olivia Dunne has entered the world of exclusive, subscriber-only content. 

But no – it's not what you're thinking. It ain't OnlyFans. At least, I don't think it is. 

The LSU gymnast teased a "big announcement" earlier this week. Some thought she would be returning to LSU for another year, because COVID kids nowadays apparently just have endless eligibility. 

But, at least right now, it appears she's moving on to bigger and better (?) things. 

Dunne let the cat out of the bag Wednesday, telling all of her followers on Mark Zuckerberg's free Instagram that if they want the good stuff, they had better pony up for a Passes account. 

"The wait is over… link in bio to my Passes account for more of me and bts of my life!," she said in a free-of-charge Instagram post:

Olivia Dunne has a new subscription-only account 

Well, there you have it. I'm not really sure what it is, but there it is. 

So, let's go ahead and address the elephant in the room. Is this OnlyFans? That's the craze right now, and it's made all the suburban moms and low-income school teachers rich. 

It comes at a price, though, and that's a little bit of your dignity. 

Worth a six-figure salary, though? Depends on who you ask, I reckon. 

Passes is not OnlyFans. I'm not really sure what it is, if we're being honest. Never heard of it until Livvy joined the community a few hours ago. 

Some (angry) dudes on Instagram basically called it Diet OnlyFans, which I found funny. Others say it's basically the weed of the gateway drug universe. One minute you're 18 and getting high with your college roommates on a Tuesday night, the next you're a zombie in San Francisco. 

It basically seems like a way to just pay Olivia Dunne an extra $15 a month to get more of what you'd get for free on Instagram or TikTok. Maybe this is Livvy's way of preparing for a TikTok-less future in America? She is a visionary, you know. 

Perusing the URL Livvy gave out, I did notice there are varying levels of subscriber exclusives. The lowest? The Bronze level, which is $15 a month and gets you "almost all exclusive content."

The highest? For a measly $300 a month, you're in the platinum class, which basically puts you in Livvy's living room for the rest of time:

- Unlocks ALL wall content 

- Unlimited free priority chatting 

- Access to my most exclusive content 

- Weekly DM freebies 

- Request custom content 

- Free livestream access 

Now, taking my Big J digging one step further, the accompanying pictures with these different levels may provide some wink-wink context clues to what this wasteland known as Passes is. 

I'd share the screenshot here, but I don't want to get in trouble, so go ahead and head on over to Livvy's new page and see for yourselves. 

Obviously, there's a bit of a gap between Bronze and Platinum, and it ain't by accident. Nothing is by accident in the influencer game, folks. That's Marketing 101. 

Anyway, that's all for now. Everyone carry on. And see y'all on Passes! 

(Not really. Not in Joe's economy, anyways). 

Written by
Zach grew up in Florida, lives in Florida, and will never leave Florida ... for obvious reasons. He's a reigning fantasy football league champion, knows everything there is to know about NASCAR, and once passed out (briefly!) during a lap around Daytona. He swears they were going 200 mph even though they clearly were not.