Hillbillies Rejoice, Natty Light's Now In The Vodka Business

Naturdays are about to get a whole lot better. Just in time for football season, Natural Light, a favorite brew amongst the high school and hillbilly crowds, is classing things up. That's right, Natty's shifting from suds to spirits and adding a vodka line to their stable of alcohols. And if for some reason you lack tastebuds and are unhappy with your vodka purchase, the fine folks at Natural Light will refund your money.




Natural Light Vodka hit store shelves late last month and comes in three flavors: Black Cherry Lemonade, Strawberry Lemonade and old faithful, Lemonade. Tasty as they sound, seasoned drinkers may need to pour themselves doubles if they're seeking a buzz before climbing into the treestand. Natty's version of vodka has an ABV of just 30%.

If Natty's twist on the Russian delicacy isn't doing it for you, don't sweat it. Natty's providing refunds (excluding sales tax) for dissatisfied drinkers.

"Natural Light is constantly looking to innovate to meet the evolving flavor preferences of our fans. Nothing is off the table," said Daniel Blake, group VP of Budweiser & Value at Anheuser-Busch. "Flavored vodka is one of the fastest growing segments in spirits, and we knew Natty was the brand to show up to the party with a great tasting offering to set us apart. We're such believers in the taste of Natty Vodka, we'll guarantee you'll love it or you get money back!"

Free vodka? I'll drink to that.

 









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Anthony is a former high school basketball intramural champion who played a leading role in creating two offspring. He spends his weekends hoping for an MTV Rock N' Jock revival. Follow him on X (@OhioAF).