Remember Instagram And Softball Star Brylie St. Clair? She's Pumping Out Her Own Candy Bars

Brylie St. Clair is taking the NIL game to a new level.

The popular Mississippi State softball player has grown an incredibly popular following on Instagram over the past several years.

She might not be Olivia Dunne, but she's carved out her own path by fusing softball, nature and your typical Instagram influencer content.

Well, she's doing something now that you pretty much never see in the NIL universe:

Candy.

Brylie St. Clair featured on chocolate bars.

The NIL Sports Talent Agency and the Bulldogs softball player announced earlier in the week that they're releasing the Brylie St. Clair Collector’s Chocolate Bar Collection, and it's all for a good cause.

"A sweet tribute to the incredible journey of Mississippi State’s softball star, Brylie St. Clair, and the empowering impact of NIL laws on NCAA women athletes. Featuring luxurious flavors like Milk Chocolate Pretzels, Dark Chocolate with Himalayan Sea Salt, and more. Don’t miss out on this unique blend of sports excellence and gourmet chocolate," the announcement stated.

Yes, you can now get your very own dark chocolate bar with Himalayan Sea Salt and St. Clair on the wrapper. Football stars and getting cars and million dollar paychecks.

St. Clair has her own candy brand. You tell me which is better.

One person in the comments claimed the situation is "a f*cking joke," but I don't think we need that kind of negativity in our lives.

Hate the game - not the player. The game now in college athletics is to get paid, and get paid as much and as quickly as you can.

Having said that, is there a serious market for Brylie St. Clair chocolate bars? The answer has to be no, right? I remember as a kid there'd be candy bar fundraisers, and it was generally trash. Why try new chocolate when there's all the tried and true options that have been around for generations?

Always play it safe when it comes to candy, unless you're talking VERY high end chocolate.

What are your thoughts on Brylie St. Clair's side hustle? Let me know at David.Hookstead@outkick.com.

Written by
David Hookstead is a reporter for OutKick covering a variety of topics with a focus on football and culture. He also hosts of the podcast American Joyride that is accessible on Outkick where he interviews American heroes and outlines their unique stories. Before joining OutKick, Hookstead worked for the Daily Caller for seven years covering similar topics. Hookstead is a graduate of the University of Wisconsin.